Creating the brand for Rose & Thorn was a rare opportunity to design for duality. A rooftop oasis by day, and a seductive lounge by night. With sweeping views of Denver and the Rockies above, and a moody cellar bar pulsing below, the space demanded a name and identity that captured both energy and elegance. Rose & Thorn became the perfect reflection of that contrast, light and dark, elevation and depth, beauty and bite.