Modern living room with large arched windows, white walls, wooden beams on the ceiling, and various decorative items on the mantle and shelves. A central fireplace is framed by plants and accessories. Overlaid text reads 'SHAPE.'

SHAPE RESIDENTIAL

Brand Design, Creative Direction

I had the opportunity to craft the brand identity for Shape, a modern home mortgage company rooted in clarity, confidence, and possibility. Inspired by the idea that both a window and a mortgage offer a glimpse into the future, I designed a bold, clean, and minimal visual system. Framed by strong typography and anchored by thoughtful use of color, the brand balances strength with approachability, letting the future shine through, just like a window.